Population Growth Hotspots

MMG RESEARCH Population Growth Hotspots U.S. Metro Areas to Watch in 2025 and Beyond Introduction As population shifts reshape the U.S. landscape, certain metro areas are emerging as the clear winners in terms of growth and momentum. Between 2023 and 2024, data shows that the Sun Belt continues to dominate, while major coastal and northern […]

The Priorities & Preferences of Today’s Renters

city traffic in morning

MMG RESEARCH The Priorities & Preferences of Today’s Renters As renter demographics continue to evolve, so do their preferences and priorities. Understanding what today’s renters value is crucial for making informed investment decisions, whether as an owner or prospective investor. The 2025 Apartments.com annual renter survey, conducted in January, gathered insights from 20,000 Americans planning […]

Trump Tax Cuts 2.0

MMG RESEARCH Trump Tax Cuts 2.0 Extending the Tax Cuts & Jobs Act and Introducing New Incentives For Businesses In February 2025, the U.S. House of Representatives passed a budget resolution (H. Con. Res. 14, 119th Congress) aimed at reducing taxes substantially for American households and businesses. Known informally as “Trump Tax Cuts 2.0,” this […]

Opportunity Zones 2.0

MMG RESEARCH Opportunity Zones 2.0 Opportunity Zone Optimism Reignites The Opportunity Zones (OZ) incentive, established under the 2017 Tax Cuts and Jobs Act (TCJA), has been instrumental in fostering economic development in underserved communities, attracting over $120 billion in investments. Qualified Opportunity Funds (QOFs) have played a key role, financing over 200,000 residential units, with […]

The Household Formation Rebound

MMG RESEARCH The Household Formation Rebound In December 2024, the U.S. Census Bureau released updated data on household formation, shedding new light on shifting demographics and their impact on the housing market. As young adults increasingly move out of their parents’ homes, renter demand is rising—presenting key opportunities for multifamily investors. Understanding these evolving trends […]

Trump’s Department of Governmental Efficiency: Implications for the U.S. Economy, Treasury Yields, and Investor Sentiment

MMG RESEARCH Trump’s Department of Governmental Efficiency: Implications for the U.S. Economy, Treasury Yields, and Investor Sentiment As multifamily real estate investors, staying ahead of macroeconomic shifts is essential for making informed decisions. With President Trump set to assume office in January after his November victory, his administration is advancing with a clear mandate to […]

7 Key Themes Shaping the 2025 Multifamily Landscape

MMG RESEARCH 7 Key Themes Shaping the 2025 Multifamily Landscape As 2025 approaches, the multifamily sector is poised to transition from a period of uncertainty and rapid change to one characterized by greater clarity and balanced fundamentals. The turbulence of 2023–2024—marked by record deliveries, shifting interest rates, and economic volatility—set the stage for a more […]

Trending Amenity Feature Across New Apartments In 2024

MMG RESEARCH Trending Amenity Features Across New Apartments In 2024 Multifamily developers are always looking to stay ahead of what renters want in their next home. As 2024 is coming to a close, we took a deep dive into how developers are enhancing their properties to meet evolving renter preferences. Using data from Costar Analytics, […]

Leveraging Employment Trends for Multifamily Investment

MMG RESEARCH Leveraging Employment Trends for Multifamily Investments Job growth has been widely known as a key driver of multifamily demand for a long time now, with steady employment expansion generally supporting apartment absorption. However, studies show that this relationship is complex, varying widely across different periods and market. Hence, it’s impossible to deduce a […]

H1 2024 Corporate Expansion Announcements

MMG RESEARCH H1 2024 Corporate Expansion Announcements: To Boost Local Markets and Multifamily Sector The first half of 2024 has been characterized by a significant number of corporate expansion announcements. Several leading firms are expanding their operations across the United States, fostering optimism and yielding substantial advantages for local and regional economies. Key expansion initiatives […]

A Look at Postelection Economics

MMG Research explores the intricacies of the upcoming election by examining historical “post-election bump” patterns, a phenomenon typically marked by positive impacts on the stock market.

Multifamily Construction Dips

MMG RESEARCH Signs of Declining Construction Activity in Early 2024 Following one of the largest inventory expansions in multifamily history, the broader U.S. multifamily housing market is entering a transformative period, as the latest Census Bureau data reveals a noticeable contraction in construction starts and permitting activity. The seasonally adjusted annual rate (SAAR) of multifamily […]

Biden’s Proposed Housing Plan and Budget for 2025

MMG RESEARCH Here Is What the November 2024 Elections Mean for the Multifamily Sector Biden’s Proposed Housing Plan and Budget for 2025 As the November elections draw near, the focus sharpens on President Biden’s housing plan and budget for 2025, announced in his State of the Union address. Promising a historic investment of $258 billion, […]

Revival in the Heartland: Unpacking the Midwest’s MSA Growth Spurt

MMG RESEARCH Revival in the Heartland: Unpacking the Midwest’s MSA Growth Spurt The U.S. Census Bureau’s Vintage 2023 population estimates reveal a changing landscape in America’s heartland. Following a period of decline, there’s been a noticeable rebound in population growth between 2022 and 2023 across various Midwestern Metropolitan Statistical Areas (MSAs) and counties. Midwest’s MSAs: […]

The Rising Appeal of Small & Midsize Texas Markets

In a notable shift for 2024 within Texas, a healthy proportion of small and mid-sized Texas apartment markets are poised to surpass the major Texas markets that have historically led the state in rent growth.

Market Outlook for 2024: A Year of Opportunities

2024 goals of business or life. Wooden cubes with 2024 and goal. Starting to new year.

To evaluate the regions where inflation accelerated most rapidly, we analyzed the latest Consumer Price Index for All Urban Consumers (CPI-U) from the Bureau of Labor Statistics, comparing the percent change from Jul 2022 to July 2023, across 23 major metropolitan areas.

The US Needs To Build 1.9M New Units Needed By 2030

MMG RESEARCH The US Needs To Build 1.9M New Units Needed By 2030 According to a comprehensive forecast by WeAreApartments.com, in collaboration with the National Multifamily Housing Council (NMHC) and the National Apartment Association (NAA), the United States is on the cusp of a significant housing challenge. To meet the escalating demand for rental accommodations, […]

Renter Hotspots of 2023

MMG RESEARCH Renter Hotspots of 2023 Several factors are contributing to the surge in renter households in major urban centers. First and foremost, these cities serve as economic hubs with thriving job markets, attracting a diverse population from across the country. For many, renting offers an immediate entry point into these coveted locations. Furthermore, the […]

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