MARKET SNAPSHOT

2026 Florida Panhandle Forecast

2025

FORECASTED ANNUAL CHANGE

2026

$1,527

Q4 AVG. EFFECTIVE RENT

0.3%

ANNUAL CHANGE

$1,532

Q4 Avg. Effective Rent

90.0%

Q4 AVG. OCCUPANCY

0 BPS

ANNUAL CHANGE

90.0%

Q4 Avg. Occupancy

2,938

2025 COMPLETIONS

2,276

10 Yr. Avg. Annual Completions

1,290

2026 COMPLETIONS

3,037

2025 NET ABSORPTION

1,720

10 Yr. Avg. Annual Absorption

1,694

2026 NET ABSORPTION

Source: CoStar
Key Market Themes for 2026
  • The supply cycle is resetting fast. Deliveries are rolling over and the forward pipeline is thinning, setting up materially less lease-up competition into 2026.

  • The 2026 rent forecast points to a flat-to-slightly positive year, with effective rents projected to improve modestly by Q4 2026 (+0.3% YoY; ~$1,532/unit).

  • Occupancy performance will be submarket-driven. Fort Walton Beach has the most near-term supply to digest, Panama City is the tightest with the thinnest pipeline.

MARKET OUTLOOK

Florida’s Panhandle is moving into 2026 with fundamentals that look closer to “stabilization” than “re-acceleration,” driven primarily by a material downshift in new supply...

Featured Florida Research Reports:

Jhamil Moore - Senior Advisor

Jhamil Moore

Senior Advisor
Michael Barrett

Michael Barrett

Associate
Gonzo Bruno Rivera

Gonzalo Rivera

Associate

To gain further insights into the Florida Panhandle Market, contact our local team:

Please complete the form to gain access to the Florida Panhandle Forecast Report

Have a question? Ask me here!

MMG Real Estate Advisors
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.